Customers are at the heart of everything we do
Back when Shann and Rich started Chuckling Goat from their farmhouse kitchen table, very few people in the UK had ever heard of kefir or gut health. Staying in close contact with our clients meant that Shann was hearing back from people who were getting dramatic results. Always a journalist at heart, Shann went looking for the science behind the amazing results she was seeing. The information that she found about the gut-skin connection resulted in her second best selling book, The Good Skin Solution: Natural Healing for Eczema, Psoriasis, Rosacea and Acne.
By this time, the little kitchen-table business had grown enough that their daughter, Elly, and her husband, Josh, could come on board. Elly ran the office, and Josh became production manager. Rich’s brother, Rhys, also joined the team as the groundskeeper.
After experimenting briefly with a bricks-and-mortar shop, Rich and Shann decided to keep the business wholly online. They used the money they would have spent on a shop to develop a world-class website and hired their website developer to remain onsite with them four days a week. They invested in a top-quality courier (DPD) and offered free shipping anywhere in the UK.
All of these commitments have paid off, and the business continued to grow! By 2018, Chuckling Goat had experienced a 6,000% growth in sales and was shipping internationally to 55 countries around the world, with hundreds of thousands of happy customers.